● Field notes · Playbooks · AI visibility audits

Operate Shopify in the agentic era.

Weekly notes on agentic commerce for Shopify operators.

Read by operators at LEGO, SharkNinja, Panini, and 500+ Shopify brands.

Latest issue

Issue 60 · Monday, August 17, 2026

How a shopper's AI query reaches your Shopify product page

ways to see what the queries are

Issue 59 · August 13, 2026

how to set up scheduled tasks

Issue 58 · August 12, 2026

the conversion gap is almost double

Issue 57 · August 11, 2026

Actually catches your product copy